LinkedIn launched in early 2003 and has spent the last decade building its global brand as a leader in the world on professional profiles for networking, job hunting and recruiting.
In that time, more than 10 million people have found their job on the platform, and 89 per cent of recruiters have hired people through LinkedIn, according to social media watcher SocialMeep.
Take a look at these five ways to make LinkedIn work for you and spot the winners when you’re looking for your next hire.
1. Active on LinkedIn groups
These groups are places for professionals with similar interests to gather and discuss ideas, issues and trends in certain topics. If someone if actively involved in one of these groups that pertain to your position, you will easily be able to see their passion for the topic is more than just a line on their CV.
2. Volunteer experience
According to LinkedIn, one in five managers have hired someone because of their volunteer experience, and 41 per cent of hiring managers consider such work as equally valuable as paid work.
Even if the unpaid work is not related to the job on the table, it can be a great sign of a well-rounded individual committed to helping others – traits desirable in any role.
3. Looks for recommendations, not endorsements
Anyone with a LinkedIn account knows that the endorsements are often an empty ‘thumbs up’, and can come from people the candidate has never even met just as often as from actual associates who would know.
On the other hand, a recommendation on a profile is a sign that someone has put in the time and effort to carefully think about the candidate’s skills and qualities.
The content of these reviews are often very telling of how the candidate functions within a workplace, which can be quite hard to gauge from a standard profile.
4. Look at the time spent in each role within a company
In the past, not spending much time in a role has been seen as a negative or a sign of being flighty and indecisive.
Today, moving around between roles is common and can work to your advantage. Take a look at when a candidate started at a company, then find the timeframe that they stayed in the role. If they moved from an entry level or standard role to an assistant manager job or another more senior position in a short space of time, it can be a telling sign of real talent.
5. An absence of red flags
Finally, a profile might have the basics but nothing much else, which won’t give you much to go on. Before you click through to the next candidate, consider what the profile doesn’t have as a potential positive.
Recruitment company Jobvite has outlined a number of red flags people should avoid mentioning on their social media. These include profanities, mentions of alcohol and drugs, sexual posts, and poor spelling and grammar.
The lack of any of these, or any other topics you find distasteful or offensive, could be just as much a good sign as any.